Rustic Bakery is an American artisanal bakery and specialty food brand based in Marin County, California, best known for its handcrafted crackers, flatbreads, and baked goods. Founded in 2005 by Carol LeValley and Josh Harris, Rustic Bakery began as a small retail bakery and café, growing into a nationally distributed brand recognized for its commitment to simple, organic ingredients and traditional baking methods.
The company initially gained popularity with its line of organic sourdough flatbread crackers, made from a slow-rise sourdough starter and natural ingredients, designed to pair with cheeses and charcuterie. Over time, Rustic Bakery expanded its product range to include artisan cookies, sweet biscuits, and other baked goods, all produced in small batches without preservatives or artificial additives.
Rustic Bakery products are widely available in specialty grocery stores, premium supermarkets, and gourmet food shops across the United States. The brand is particularly favored for its high-quality, clean-label approach and has become a staple in cheese pairing assortments and gift boxes.
In addition to its wholesale business, Rustic Bakery operates several café locations in the San Francisco Bay Area, offering pastries, sandwiches, and locally roasted coffee.
